Imilayezo Yemibala Kuphakathi Kwezifilim ye-Packaging

Lapho ufake isitolo, into kuqala ukubona ngokubalulekile ngemibhalo yayo yilapho ubunye bawophelela kakhulu—futhi umbala unemisele esikhundleni senkimbetfu. Kuzo mibhalo yokubeka, umbala akuyona kuphela ngokubonakala kahle; kuyinto enzela ushintsho kahle kumasebenzisa ukubona ubrandi. Chiza lokhu: umbala ocacile, othandwa kungaba kwenza into yokudla ibe yonke nendlela yokuthanda ukudla, noma umbala oqinile, ofudume kungaba kwenza ukuthi iphuthu lekoti ibe ngamakhhalidwe. Manje, abasebenzisi akudli kuphela—kudla into ekhona kuleso futhi. Ngakho-ke ukukhetha umbala ofanele kumibhalo yokubeka kungaba kwenza into ibe yilapho kuzo zindlela eziningi, ngokungafani noma kuyavuma abasebenzisi ukuba bavalele kahle. Akuyona kuphela ukuthi umbala kungenzela ushintsho kokuqala kwemibhalo, futhi ngaleso sikhathi abrandi bakhona bakhetha ngokufunda ngempela kuleso sikhathi kumibhalo.

Okwamanje, kukhona izinhlobo ezimbalwa zokubonakala okuthi kuthuthukisa iphakheji yemibilwane. Okokuqala, kukhona izibonelo ezingcono—caba izibhowni ezimfushane, izilandu ezikhangelwa kanye nezibhijesi ezinemoya. Lezi zimbala izenza umsebenzi wokuthi abantu abaningi bakhona bakhululekisa kakhulu kuzindlela zokuphila okutholakale kakhulu. Uma umkhiqizo uses ibhokisi lembilwane ngalezi zibonelo ezingcono, kuchaza kakhulu ukuthi indawo ikhululeka kwehlabeni futhi leyo kuchaza kakhulu kubathengi abakhululeka kwezimali. Kuye kukhona izimbala eziphezulu kanye nezingcono, njengezibhluwe ezilula kanye nezikhovu ezinhlanu. Lezi zimbala ziyisematholeni kumakhiqizo awathanda ukubulala kanye nokubamba inkathalo ngokushesha, njengokusho nje kwezinkokhelo noma izindlali zokuphutha. Zingakwazi ukubonakala phakathi kwezinye iziphakamiso. Izibonelo ezingcono zasekhaya ziyasuka futhi—izipink ezingcono, izivio ezimfushane kanye nezibhluwe ezimfushane. Lezi zimbala ziyenza ukuthi kudingekile kanye nokuthi kuvulekile, kuyisematholeni kumakhiqizo njengezite ezinhle noma izicuku ezilandelayo. Okokugcina kodwa akuyilokho, izinhlobo zokubonakala okuthi ziyindlela efanayo ziyathuthukisa. Uma uses izibonelo ezahlukene zombala oyidingayo ngaphakathi kwephakheji, kunciphisa ukuthi kuyisematholeni kanye nokuthi kuyinhle, kuyisematholeni kubrandi abathanda ukuthi bakhonjwe njengoba banezithakatha.

Ukukhetha umbala olungcono kwekhowudi yokupakatha ayiyona into engqondweni—kukhona amaphoyinti amaningi okufanele uqaphele. Okokuqala, yazi ubani abasebenzisa khona. Uma umkhiqizo wakho uyasekelwe kwezifantwana ezincane, umbala onobukhona nobulili kungcono; uma kubani abasebenza abasebenzisa kudinga ukholwa, umbala ongqondo nezinhlobo zokuphumelela kungcono. Yona ke into yonke lokhu kukhuluma kubani ababa kuthenga umkhiqizo wakho. Okwesibili, nyelisa umbala kumqondo wemkambo yakho. Uma imkambo yakho iyahlakanipha kakhulu, ungakhethi izimbala ezingqondo noma eziflat—vumela ikhowudi yakho ukuthi ikhombise ukuhlakanipha. Emuva kawelaphi, qaphele umkhiqizo ngokwakhe. Umbala omkhulu omnyama ungase kube nokufanele kwekakawo ukuthi kube nezinhlobo zokuphumelela, kodwa kungase kungumubi kakhulu kwekati lapho kudinga ukubonakala ngokuthi kuchaza nezinhlobo zokuphumelela. Futhi, chukumisa ukuthi uhlobo umbala ubonakala ngemibhalo yokupakatha. Ngemva ngemva, umbala ongubonakalayo kusikrini ungubonakali ngokuhlukile xa kubhaliwe ngemibhalo, ngakho ke ukuthola isithombi kuvela kakhulu. Futhi ekugcineni, ungasekho ukuthi uthinte amaphoyinti. Ungavika abasebenzisa abancane ukuthi bathi ngezindlela ezimbili—umbiko wabo ungubekezwa kakhulu kumukhiqizo olungcono.

Kuqala phambili, kungenzeka ukuba kuhlangene nendlela yemibala ekugcineni kwezifanekiso zokupakwa kusebenza kakhulu. Kuhlangene nezidingo zokwenza ngokwezifiso—izigidi zingathanda ukuphakisa izifanekiso zokupakwa kwezinhla yezinhla ezingavumela abasebenzisi ukwengeza okuqukethwe ngokwezifiso, njengokukhetha umbala olithandayo kweqondo lokuphuma. Lokhu kungakunceda izigidi ukuthi bakhubekane ngakunye nabasebenzisi. Indlela enguqu ngokuthi kuhlangene nezifanekiso ezibuyekeza umbala. Khumbula ukupakwa kwezifanekiso okubuyekeza umbala xa kutholwa kumoya noma xa ikhompi yaphakathi iphephile—lokhu kuzokuthanda kanjena futhi kuvalela abasebenzisi imininingwane ephawulekayo. Ukuhlakana kuzokwenzela ukuthi kuhlangane nezimbala, kodwa singakona ukuthi kunezindlela eziphathimusha zokuthi kuhlangane nezimbala ezingekhona, njengokuhlanganisa nazo izimbala ezingekhona zokuphathisa ukuthi zibe nezinhla zokuphila noma kungase kungena kwezinhla zokuphila. Futhi, ngenkathi amathuluzi ahlukene athola amandla, singakona ukuthi kunezimbala ezitholwe kwezinhla ezahlukene ezingatholakala kwezifanekiso zokupakwa, ukwenza ikhompi ikhombisa ukuthi kuhlangene nezinhla zonke. Kuqala kuhlangene nezimbala, futhi kuzokuthanda ukubona indlela ezi tendi zingahamba ngayo.